ATL (Amana Takaful Life) recently partnered with the Balangoda Divisional Secretariat to host an event for the local pre-schools in the area, to celebrate World Children’s Day which fell on the 1st of October. The event was held under the theme ‘The role that parents play in the upbringing of their children’ and was a fun filled day, which saw the attendance of Amila Wijerathne, Assistant Divisional Secretary, Reyaz Jeffrey – CEO, ATL Life, staff of ATL Life, pre-school children from nearby schools and their parents.
The theme for the event ‘The role that parents play in the upbringing of their children’ aimed to highlight the importance of early development in children and how parents and the environment parents create for their children at home, play a vital role in their children’s upbringing. The event consisted of a talent show, art competition and fun games, and winners received special gifts sponsored by ATL Life. A felicitation was also held to recognize and appreciate pre-school teachers for the role they play in ensuring the development of children, followed by a Q&A session with the parents.
Commenting on the event Reyaz Jeffrey – CEO, ATL Life stated, “We at ATL are proud to partner with the Balangoda Divisional Secretariat to host such a unique event to celebrate World Children’s Day. This event conveys a valuable message about the important role that parents play in the lives of their children. Our children are tomorrow’s leaders. To create a confident generation of leaders, and above all responsible citizens they must enjoy a safe, secure and happy childhood. It is important to educate parents on how they can nurture and develop their children from an early age. Though schools play an important role in bring up children and providing them with a good education, parents play an important role in their upbringing as well. We hope this event was educational, enlightening and fun for all the parents and children.”
ATL recently transferred its Family Takaful (Life insurance) business to ATL Life Limited which is now operating as a separate business entity. ATL Life during its journey of 15 years has been successful in establishing a strong position for the concept of Takaful amidst stiff competition from established conventional players. The company operates across 27 branches and is set to expand its footprint further reaching out to customers from all segments of society and offers innovative and state-of-the-art insurance products that are convenient, affordable and reliable. As part of its commitment to remain ‘open to all’, ATL serves all communities and employs a multi-ethnic team across its network. The company was also recently upgraded by the Lanka Rating Agency to a rating of BBB/P3/Stable and recently achieved ISO 9001:2008 re-certification.