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Tuesday, 11 July 2017 - 12:23
MEC And Maxus Announce ‘Newco Sri Lanka’ Leadership Sri Lanka, 10th July 2017

Tim Castree, Global CEO of MEC and GroupM’s ‘NewCo’ announced that Namalie Herath, General Manager, MEC Sri Lanka will take on the role of CEO of the newly combined MEC and Maxus 'NewCo' agency in Sri Lanka when it launches in January 2018.

Namalie will lead a new team in the ‘NewCo’ agency which will include the very best talent from both MEC and Maxus.

The new role is effective January 2018. Tim Castree, CEO of MEC and NewCo commented: “We’re merging Maxus and MEC to form a brand new billion dollar revenue media, content and technology agency, dubbed ‘NewCo’ for now.

With such ambition, comes a need for brilliant talent to lead and inspire, and so today’s news is very exciting for us. Under Namalie’s leadership, I am confident that we have the right team in place to truly blend the best of MEC and Maxus and make NewCo Sri Lanka a formidable future-facing agency.

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