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Monday, 27 August 2012 - 13:22
Tourism promotion campaign in India, China and Russia
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The government is now looking specifically at promoting Sri Lanka Tourism in a joint effort with related industries in India, Russia and China.

Discussions commenced two weeks back with Economic Development Minister Basil Rajapaksa meeting with state institutions and the private sector as part of a preliminary round to plan the promotional campaign in these identified emerging markets.

The long-awaited joint promotional campaign would involve the industries of tourism, tea, gem and jewellery, and the Export Development Board.

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