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Sunday, 02 February 2014 - 11:56
E-commerce trumps tradition as Lunar New Year 'lucky money' goes online
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A growing number of Chinese are keeping their cash in their wallets this Lunar New Year as the traditional exchange of red packets of money is moving from the physical world into the digital space.

The tradition of giving cash gifts of "lucky money" goes back centuries and can be particularly lucrative for the young and the unmarried.

As the country increasingly embraces online transactions and e-commerce models, tradition is taking a back seat to convenience as more and more lucky money recipients prefer to receive their money via electronic means.
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