Monday, 23 June 2014 - 13:04
Sri Lanka's branded apparel makers eye bigger domestic market.
Officials say, that Sri Lanka’s apparel makers are targeting a bigger share of an estimated two billion US dollar domestic market.
"We need to popularize Sri Lankan brands among local people," Indradatta Dharmawardane, President of Sri Lanka Apparel Brands Association said.
"There is a huge untapped market locally where we need to address and cater good quality garments for an affordable price."
He was speaking at the launch of Sri Lanka Apparel Brands Association (SLABA), which was rebranding the Domestic Garment Manufacturers Association (DGMA) founded by the late A Y S Gnanam.
Dharmawardane said that the local manufactures cover only 40 percent of the domestic market.