Sri Lanka's Hiru TV Wins 'Best Mobile App' Award at the World Summit Awards 2014 in Abu Dhabi

Friday, 06 February 2015 - 21:15

Amid the world’s best mobile applications Hiru TV Mobile App was honored with the global UN-based World Summit Award mobile (WSA mobile) at the WSA mobile Global Congress which was held on the 3rd of February 2015 in Abu Dhabi, United Arab Emirates.

Hiru TV Mobile App produced by Lotus Technologies (Pvt) Limited Sri Lanka, the Digital Media Arm of Asia Broadcasting Corporation (Pvt) Limited was selected by the WSA – mobile Jury among 178 participating countries as one of the World’s Best Mobile Content Application in the Category M-Media & News.   

HIRU TV, Sri Lanka’s Number One TV Channel, recognized for its creative and high quality programs and credible news, It’s mobile applications too lives up to this reputation and offers a rich unique entertainment experience beyond the shores of Sri Lanka to connect the globally scattered Sinhala speaking diaspora. It is significant that the app has connected many homes and villages in Sri Lanka to their family members working or living overseas specially the Sinhala speaking migrant worker communities in the Middle East.   It has commendably converged the old media of television with new media of ubiquitous mobile devices to bring to its audience Hiru Live TV, favorite TV programs, up-to-the-minute news reporting, articles, photos, videos and blogs in a dynamic and personalized way. Hiru TV’s Mobile App was the ONLY MEDIA APP from Sri Lanka to be selected to compete at the WSA. It is also significant that the Hiru TV App was one among the only three Winners from South Asia which were awarded at the World Summit Awards, Mobile Global Congress in Abu Dhabi.  The Hiru TV Mobile App is powered by Lotus Technologies (Pvt) Ltd, the Digital Media Arm of Asia Broadcasting Corporation (Pvt) Ltd. Bhasha Lanka (Pvt) Ltd, is the Mobile Technology Partner of this award-winning Hiru TV app.

Amid 39 projects from 30 countries Hiru TV Mobile App was honoured with the World Summit Award mobile. In front of UN representatives, ICT ministries and the private sectors. Hiru TV Mobile App received the Award in the m-Media & News category at the World Summit Global Congress held in Abu Dhabi, 1-3 February, 2015 hosted by ADSIC.

“This award is a remarkable milestone in the digital industry of Sri Lanka and we are proud to be a part of it having won the world’s best “mobile content award”. Lotus Technologies (Pvt) Ltd, dominates the digital industry in Sri Lanka with its “Hirunews, Goldfmnews, Sooriyanfmnews, Hirufm, Hirutv, Goldfm, Sunfm, Shaafm, Sooriyanfm, Hirugossip, Hiruads, Hiruastro, Shaagossip and 24newslanka” websites, along with its mobile applications “Hiru News, Hiru FM, Hiru TV, Gold FM, Sun FM, Shaa FM & Sooriyan FM Mobile”. This award definitely with no doubt inspires us to achieve greater heights in the Global Digital Media World‘‘, said Asia Broadcasting Corporation (Private) Limited Chairman Mr. Rayynor Silva.  

‘‘The World Summit Award – Mobile is the global competition for best practice in the use of mobile technology for knowledge impact, and in the category m-Media and News at the World Summit Awards Global Congress we were awarding the people who are the most outstanding in the world and from the view of the grand Jury Hiru TV from Sri Lanka is revolutionizing the mediascape not just in Sri Lanka but in the entire region because of the way they are reporting something which is television into mobile and how they are integrating different kinds of languages, different kinds of regions and how they are bringing this television signals in the mobile phone. This is outstanding and congratulations to Hiru TV”, said WSA Chairman Peter A. Bruck.

The WSA-mobile winners were selected by a Jury of international ICT experts in two democratic rounds. Each UN Member State is eligible to nominate one product per category for the World Summit Award. This way any nomination results from a national pre-selection prior to the international WSA Jury and The Hiru TV Mobile App was selected by the Internet and Communication Technology Agency of Sri Lanka (ICTA) among all news and media apps in Sri Lanka and was nominated to represent Sri Lanka at the WSA 2014.

About World Summit Award-mobile:

The World Summit Award Mobile is a global initiative within the framework of, and in cooperation with, the United Nations World Summit on the Information Society (WSIS), in collaboration with UNESCO, UNIDO and UN GAID. The WSA-mobile is the only ICT event worldwide, that reaches the mobile community in over 170 countries. Abu Dhabi, as the city of the award’s key partner ADSIC (Abu Dhabi Systems & Information Centre), is host for all WSA-mobile Awards.